Her dream client reached out first
Agnieszka Górnicka, Founder, Inquiry2 minutes. Agnieszka, in her own words.
Who
Two decades of shopper and consumer research, turned into decisions for retail, FMCG, and e-commerce brands. Publishes on LinkedIn in Polish.
Results
Where Agnieszka started
Agnieszka never lacked content. That’s what makes her story different.
“I don’t lack content. I have much more than I can use. What was missing was the consistency, and a way to put my content into a short LinkedIn post that can be used almost as it is.”
She’d been an avid LinkedIn user since the start of the service. She’d even tried an external service before and wasn’t satisfied. Her posts were seen by 200 to 500 people.
“Eventually, I have to admit, I slipped to reposting my company posts. And that was even worse, because that didn’t get much traction.”
What almost stopped her
She’s the honest skeptic in this list, and we’re keeping it that way.
“One overarching concern was whether LeaderHouse’s service is worth the buck. It’s been a short time, just one month into working together.”
And here’s the part most companies would cut:
“I have to admit, I didn’t like the first version of the content. It wasn’t really my style, so we had to redo it on the go.”
We reworked it. That’s the deal: if it doesn’t sound like you, we redo it until it does.
There was a language question too. She publishes in Polish. We deliver in English, she translates and edits, and expects the editing to shrink as the system learns her.
Agnieszka Górnicka, Founder, InquiryWhy Agnieszka gave it a shot
The bottleneck was never ideas. It was turning decades of material into ready-to-post content, week after week. That’s exactly the job she handed us.
What we built with Agnieszka
Her existing body of work. She has more material than she can use; we turn it into posts.
Batch-friendly delivery, so she prepares in advance and schedules ahead.
Posts reworked until they sound like her, plus her own visual template on top.
What changed
She posts at least weekly now, prepares in the evening, and schedules for the morning. And it’s being noticed. Two moments stand out.
“I had a request from a client I was never, ever able to get into. I was really surprised to see that email in my inbox on LinkedIn. That was definitely a highlight. And we are now writing a proposal.”
The second was a single post about her company’s new service for measuring POS effectiveness.
“This post was hugely popular. Probably partly because it’s a hot topic. But I wouldn’t use this content if it was not handed to me almost ready.”
“Anybody who cares about their personal brand, who doesn’t have time to think about a new post every single day. If you struggle with content, or with putting this content into LinkedIn-ready posts, then it’s really worth considering.”
Want this for your LinkedIn?
This is the LinkedIn Authority System. 30 posts a month, in your voice, from $299 a month.
Same process Agnieszka is on.