Privacy Policy

This Privacy Policy explains how Mentee Systems s.r.o. ("we", "us", "our") collects, uses, and protects your personal data when you visit our website ("Website") or interact with us. By using this Website, you agree to the practices described here.

1. Data controller

The data controller responsible for processing your personal data is Mentee Systems s.r.o., operated by Zdeněk Lozias and Jakub Zajíček. Email: privacy@leaderhouse.co. If you have any questions about this Privacy Policy or how your personal data is processed, contact us at that address.

2. Personal data we collect

2.1 Data you provide directly

When you contact us via forms, email, or other channels, we may collect:

• First name and surname
• Email address
• Company name and role, if provided
• Any other information you include in your message or attachments

2.2 Data collected automatically

When you visit our Website, certain data is collected automatically via cookies, pixels, and similar technologies:

• IP address, shortened or anonymised where possible
• Browser type and version
• Device type and operating system
• Referring website or source
• Pages visited, time spent, and other usage data
• Interactions with elements on the Website, such as clicks, hovers, and impressions

This data is primarily collected through Meta Pixel, LinkedIn Insight Tag, Google Analytics, Hotjar (Contentsquare), ActiveCampaign, and Deadline Funnel. More detail is in Section 5.

3. Purposes of processing

• Communication: responding to your inquiries, requests, and messages.
• Service delivery: preparing and providing consulting services, proposals, and follow-up communication.
• Marketing and remarketing: showing relevant ads on platforms such as Meta and LinkedIn, and measuring their performance.
• Analytics and improvement: understanding how visitors use the Website in order to improve content, functionality, and experience.
• Time-limited offers: running personalized offer deadlines and countdowns, via Deadline Funnel.
• Payments: processing your subscription securely, via Stripe.
• Legal obligations and claims: complying with legal obligations and defending against legal claims.

4. Legal basis for processing (GDPR)

If you are located in the European Economic Area (EEA) or the UK, we process your data on the following grounds:

• Performance of a contract: when you contact us about services, we process your data to respond and, if applicable, to prepare or perform a contract.
• Legitimate interests: we use analytics, social proof, and remarketing tools to understand how our Website is used, promote our services, and grow our business, while respecting your privacy.
• Consent: where required by law, we rely on your consent for placing cookies or using certain tracking technologies. You can withdraw consent at any time (see Sections 5 and 10).

5. Cookies and tracking technologies

We use cookies and similar technologies to operate the Website, analyse traffic, run marketing campaigns, display social proof, and manage time-limited offers. You can accept or reject non-essential cookies in the consent banner shown on your first visit, and change your choice at any time.

5.1 Meta Pixel

We use the Meta Pixel to measure the effectiveness of our advertising on Meta platforms (including Facebook and Instagram), build audiences for remarketing, and deliver more relevant ads to users who have visited our Website. Data processed may include information about your device, browser, actions on the Website, and hashed identifiers that connect your activity with your Meta account. See Meta's privacy policy for details.

5.2 LinkedIn Insight Tag

We use the LinkedIn Insight Tag to measure campaign performance on LinkedIn, understand how visitors from LinkedIn interact with the Website, and build remarketing audiences. It allows us to receive information such as URL, referrer, IP address, device and browser characteristics, and timestamp, generally aggregated and anonymised for reporting. See LinkedIn's privacy policy for details.

5.3 Google Analytics

We use Google Analytics to analyse Website traffic and behaviour and generate reports to improve our content and services. It may collect IP addresses (which can be anonymised), device identifiers, browser information, and interaction data. You can use the Google Analytics Opt-out Browser Add-on where available.

5.4 ActiveCampaign

We use ActiveCampaign for email marketing and website tracking. When you subscribe to our emails, ActiveCampaign site tracking may connect your visits to our Website with your contact record, so we can send you more relevant content. It may process your email address, IP address, pages visited, and interaction data. See ActiveCampaign’s privacy policy for details. You can opt out by rejecting marketing cookies in the consent banner or unsubscribing from our emails.

5.5 Deadline Funnel

We use Deadline Funnel to run personalized, time-limited offers and countdown timers. To keep a deadline consistent for you across pages and devices, it may process your email address or a unique identifier, your IP address, approximate location, and timestamps of your visits. This lets us show you an accurate deadline and apply the correct offer. See Deadline Funnel's privacy policy for details.

5.6 Managing cookies and tracking

• Adjust your browser settings to block or delete cookies.
• Use "Do Not Track" or similar privacy features, where supported.
• Manage ad preferences within your Meta, LinkedIn, and Google accounts.
• Use browser add-ons such as the Google Analytics Opt-out Browser Add-on, where available.

Disabling cookies may affect the functionality and experience of the Website.

6. Data sharing and recipients

We do not sell your personal data. We may share your data with:

• Service providers and processors who help us operate the Website, provide analytics, run advertising, run offer deadlines, or process payments (e.g. Meta, LinkedIn, Google, ActiveCampaign, Deadline Funnel, Stripe, Cloudflare, and other hosting and email service providers). They process data only on our instructions and under appropriate safeguards.
• Professional advisors (e.g. legal, accounting) where necessary.
• Public authorities where required by law or to protect our rights.

7. International data transfers

Some of our service providers may process data in countries outside the EEA, including the United States. Where such transfers occur, we rely on appropriate safeguards, such as adequacy decisions by the European Commission, or Standard Contractual Clauses with additional measures where necessary.

8. Data retention

We retain personal data only for as long as necessary to fulfil the purposes described here or to comply with legal, accounting, or reporting obligations. Retention depends on the nature of the data, the context in which it was collected, and statutory requirements. When your data is no longer needed, it is securely deleted or anonymised.

9. Your rights (EEA/UK users)

If you are in the EEA or UK, you have the right of access, rectification, erasure, restriction of processing, data portability, objection (including to direct marketing and profiling), and withdrawal of consent. To exercise these rights, contact privacy@leaderhouse.co. You also have the right to lodge a complaint with your local data protection authority.

10. Opt-out of marketing and tracking

• Email us at privacy@leaderhouse.co with your request.
• Use the unsubscribe link in any marketing email.
• Manage your cookie and tracking settings in your browser and on Meta, LinkedIn, and Google.

We will respect your preferences and implement them as far as technically and legally possible.

11. Data security

We take reasonable technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or alteration. However, no method of transmission or storage is entirely secure, and we cannot guarantee absolute security.

12. Changes to this Privacy Policy

We may update this Privacy Policy from time to time, for example due to changes in laws, our services, or the technologies we use. The latest version is always available here with the "Last updated" date at the top.

13. Contact

For any questions or to exercise your rights, contact Mentee Systems s.r.o. at privacy@leaderhouse.co.